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OEM Update
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Market sentiment to improve in near future

By June 26, 2014 5:31 am IST

There is a big domestic market in India which assures manufacturers of steady consumption irrespective of the global issues
 The compressor is the heart of any refrigeration or air conditioning system. BITZER has stood for many years in the field meeting market needs in any refrigeration or air conditioning application. When asked about India’s chances to become global manufacturing hub, Rob de Bruyn expressed his views on the same.
Already well placedTo become a global manufacturing hub, India is already well placed; the highly skilled manpower pool and entrepreneurial instincts of the people will continue to support this development. The government is also looking to assist by streamlining the taxation issues. Introduction of GST would be a big boost in this direction. However an issue of concern presently is the high inflation which is causing the interest rates to remain high. This needs to be moderated so that finance is made available to the manufacturing sector at more competitive rates.
Expecting growth of marketThere is a big domestic market in India which assures manufacturers of steady consumption irrespective of the global issues. Though the market sentiment seems to be little depressed now, it will improve in near future leading to higher sales and in turn will stimulate expansion of the manufacturing sector. The global picture has also started to get better. The USA economy is already limping back to normal. According to International Monetary Fund (IMF), the Eurozone is coming out of recession and is expected to grow by one per cent this year. The forecast for South-East Asia is even better at 5 per cent. The growth in these markets will definitely increase demand for products manufactured in India even more.
Current negativity and expected stand of govtStill there is some negativity in current system that needs attention. This includes high land acquisition costs, rising cost of labour and complex taxation system in the country.

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