Liquidity crunch: the key shortcoming

By admin June 17, 2013 12:32 pm IST

“With no money spent on infrastructure projects and most of the big projects are getting delayed, there was a huge financial crisis looming across the industry.”
– Tushar Bhavsar, Dy. General Manager – Sales, The Motwane Manufacturing Company
Test and measurement (T&M) industry is undergoing numerous challenges and has a mixed performance appraisal. Few of the core sectors — such as power, transformer, EPC projects, transmission and distribution, automobiles and mines — have witnessed a steep downturn and made a cascading effect on T&M industry. However, few sectors like defence, research laboratories, educational institutions, oil and gas etc. have proved to be a life saver for this industry which could barely manage to keep the growth at previous year levels. Tushar Bhavsar discusses about its fabulous growth, shortcoming of liquidity crunch and strategies to counter the challenges.
Fruitful three yearsMotwane was witnessing a fabulous growth, consistently from the last three years and optimistic until the second quarter of the last financial year which recorded a minimal growth as compared to previous year. EPC contactor segment, power transmission and distribution segment, research and development, defence etc. are the key sectors that contributed to its sustained growth in the last year.

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