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OEM Update
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Delta consolidates presence in Tier II & III cities

By September 13, 2013 8:38 pm IST

“Delta Industrial Automation Business has gained tremendous momentum with an increased market share rapidly in all three of product segments: Drive, Motion & Control,” – Manish Walia, Sr. Director (Industrial Automation Business Group), Delta India ElectronicsDelta in industrial automationDelta’s strength in power electronics and extensive knowledge in control technology has made us a leader in the industrial controls marketplace. Beginning with the design and manufacture of variable speed AC motor drives in 1995, Delta today offers a wide range of products for industrial applications. In recent years, we have integrated our industrial automation products, developed industrial control networks, and offered integration services to our clients around the world.Our products include AC motor drives, servo drives and motors, temperature controllers, programmable logic controllers, human machine interface modules, optical encoders, and communication converter modules.Networked intelligence gaining momentumThe vision of fully automated factories has already existed for some time now. Customers order online with electronic transactions that negotiate batch size (in some cases as low as one), price, size and colour. Intelligent robots and sophisticated machines smoothly and rapidly fabricate a variety of customised products on demand.Automated factories and processes are too expensive to be rebuilt for every modification and design change – so they have to be highly configurable and flexible. To successfully reconfigure an entire production line or process requires direct access to most of its control elements – switches, valves, motors and drives – down to a fine level of detail.The promise of remote-controlled automation is finally making headway in manufacturing settings and maintenance applications. The decades old machine-based vision of automation – powerful super-robots without people to tend them – underestimated the importance of communications. But today, this is purely a matter of networked intelligence which is now well developed and widely available.Delta strengthens footprintOver the last few years, Delta Industrial Automation Business has gained tremendous momentum with an increased market share rapidly in all three of product segments: Drive, Motion & Control. In recent times, we have started consolidating our presence in Tier-II and Tier-III cities as the companies are putting up their factories and manufacturing plants in these cities. On the product side, we have developed new applications and introduced new range of HMI, Servo, AH-500 midrange PLCs and machine vision system.Launched Hybrid Energy Saving System to ensure energy saving Energy efficient product is the core value behind all Delta products. Committing on Delta’s mission ‘to provide innovative, clean and energy-efficient solutions for a better tomorrow’, we have introduced Hybrid Energy Saving System (HES) to ensure greater energy saving for our customers. This integrated solution designed for the injection moulding machines features outstanding pressure and flow control, low energy consumption, precision moulding and increased productivity.Focus on R&DInnovation and new product development have long been Delta’s expertise. Delta continues to do research and development work in products with new functions and designs and meet market trends and demands of customers in the rapidly changing electrical product markets. The pursuit of excellent quality and continuous improvement of productivity have created momentum for future growth.Market status and growth strategiesOver the last few years our industrial automation business has gained tremendous momentum with an increased market share rapidly in all three of product segments. Many OEMs use our automation products for processing machines used in the industries such as food, textile, chemical, electronics, metal, and plastic. Our automation equipment is also used in the pharmaceutical industry, printing industry, as well as for energy saving air-conditioning and water treatment facilities. In recent years, we have integrated our industrial automation products, developed industrial control networks, and offered integration services to our clients around the world. We have a wide product range of industrial automation and introducing new ones at a very rapid pace. We intend to launch several new models to suite the varied needs of the Indian market in the future. Green technologies are growing in importance to the economy and will be a target technology for us.Advantage DeltaDelta’s industrial technology and extensive product offerings provide a total solution for machine control and automation.  Supported by the full and complete product lines and service network, we continuously become a major supplier of global process

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