3D modeling wins new customers [Mar 2012]

By admin March 21, 2012 11:59 am IST

Solid Edge with synchronous technology reduces development time for new products by 15 to 20 per cent; cuts costs by 20 per cent
Innovative manufacturing solutions Cybernetik Technologies Pvt. Ltd. (Cybernetik) began 18 years ago as a consultancy and soon evolved into a turnkey provider of manufacturing automation and material handling solutions.
The company operates in the chemical, food, pharmaceutical, automation, and agro processing industries. Cybernetik’s range of end-to-end solutions includes robotic manufacturing cells, assembly sequence technologies, material handling systems, storage and retrieval products, component washing systems, and marking and identification equipment.
Cybernetik has established a reputation for providing innovative and comprehensive solutions. Because every project the company takes on is unique, the ability to communicate project concepts, both internally and with customers, is critical. So is the ability to turn jobs around quickly, as customers require shorter and shorter cycle times. These requirements, along with the desire to continue the strong tradition of innovation, led to a decision to upgrade the company’s 2D computer-aided design (CAD) system to a 3D, solid modeling solution.
Complex machinery requires 3D “We wanted improved visualisation so that customers and prospective customers could better understand how we were going to address their needs,” explains Nitin Jituri, head of Business Development at Cybernetik. “Internally, we knew that 3D designs would be more useful in our marketing efforts, and would provide better information for manufacturing as well.”
Because Cybernetik’s systems involve a great deal of complexity, other selection criteria for the new CAD system included the ability to model complicated geometries and to assemble components on-screen in virtual assemblies. User friendliness and a short learning curve were also critical, as was the ability to import and work with customers’ CAD data, regardless of format.

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