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OEM Update
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Safety Builds Trust [Nov 2011]

By November 25, 2011 6:43 am IST

Safety Builds TrustPilz enters India with a  vision to work for a safe world, protect investment and environment in a safe way offering diverse and localised solutions to its customers step by step  Pilz Safeguards With an objective to come closer to the Indian and global clients and provide them with world class support for safety technology specific to their requirements, Pilz GmbH & Co. KG, the German multinational group in the field of automation recently entered the Indian market by setting up a wholly owned subsidiary, Pilz India, in Pune. The company provides safety systems and services for industrial automation.
As an expert in the safety of human, machine and the environment; Pilz caters to a wide array of sectors that includes automotive, wind energy, oil & gas, machinery automation, packaging and railway. With an acquired specialist knowledge of over 60 years, Pilz provides viable solutions to the most complex safety issues and thus helps companies to apply the best manufacturing practises.
The products include sensor technology, electronic monitoring relays, automation solutions with motion control, safety relays, programmable safety & control systems and an operating & monitoring range. The company also offers safe bus systems, Ethernet systems and industrial wireless systems for industrial networking.
Safety The Key  Pilz provides a comprehensive range of services, including an extensive selection of training courses. The area of consulting and engineering provides a comprehensive, competent service – from plant assessment to risk assessment, through to system implementation and safety sign-off at the customer’s premises.
When asked about the main objective behind entering the Indian market, Renate Pilz, President & CEO, Pilz GmbH said, “To be a good partner for the industry in India and come closer to the Indian and global clients and provide them with world class support for safety technology specific to their requirements”.
“India is a good market and is growing in leaps and bounds. Our products are easy to use which is a biggest advantage. It is our privilege to bring the technology and solutions to better standards.  Additionally, we want to match the safety standards in a safe way” opines Mrs. Pilz.
For Pilz, all the sectors are important. Mrs. Pilz expresses, “There are no target sectors, the business depends on the partnership, demands etc. From the safety perspective, India is a very good market for safety; this is not just specific for India”.
Pune – The HubPune is the hub or centre for the automotive industry in India. Elaborating on the company’s decision to invest in the country, Mrs. Pilz said, “After closely studying the Indian market for the past few years, we realised the potential in India’s booming economy and rising demand for automation in all sectors of the manufacturing industry. With our long experience and level of expertise, we are confident that we can effectively cater to the industry and be a part of its growth in India and across the globe.”Matthias Brinkmann, Area Sales Manager, Pilz Gmbh said, “India is expected to be the 2nd fastest growing economy in the world soon from the GDP point of view and in terms of machinery production. These facts attract us”.
Supporting this view, Klaus Stark, General Manager and National Operations Sales, Pilz Gmbh said, “We are offering solutions in all different industries but we had a very close look at the Indian industry in terms of infrastructure and other facilities. Research shows the growth rate in double digits in this country and this is the specific area we are working at”.
Pilz India intends to encash the growing opportunity in the Indian market. Commenting on selecting Pune to venture into Indian market, Mr. Brinkmann comments, “We are coming from the Stuttgart area which is the hub for automotive industry in Germany. Similarly, Pune is the hub for automotive industry in India. Therefore, seeing the similarity, we have chosen Pune as our headquarters here to develop our business in this place”.

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