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OEM Update
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Huaheng strengthening presence in India

By June 21, 2016 4:53 pm IST

 Huaheng Automation Pvt Ltd, the wholly-owned subsidiary of China’s Huaheng Welding Co Ltd has recently announced opening of its first fabrication-cum-assembly unit in India. On the sidelines of the inaugural event, Xu Xujion (popularly known as Xu Xu), Chairman of Huaheng Group underlines the company’s aggressive plans for the Indian welding and cutting market. Edited excerpts from his interview: Huaheng is one of the major welding players in China. How do you see the opportunities in Indian market? Established in 1995 Huaheng Welding Co. Ltd. is a leading designer and manufacturer of integrated automatic welding solutions in China. We provide state-of-the-art, high-performance products like orbital welding systems, large automatic plasma/TIG/MIG welding systems, and robotic welding systems.
We are actively present in India for more than 7 years through sales activities and consider Indian market as strategically important for our business. As the Government of India is increasing emphasis on infrastructure development and encouraging domestic manufacturing through ‘Make in India’, we felt this is the right time to increase our presence in India. Ease of doing business in India has also improved significantly during the past couple of years.
We want to empower the Indian industry by providing them advanced technology and at the same time we will make use of the upcoming opportunities to grow our business in India.
Could you be little specific about your roadmap for India?We would like to serve the Indian industry by increasing our footprint supported by locally available solutions, technology and resources. On this note, we have opened a full-fledged fabrication-cum-assembly unit in Savli. Our advanced welding and cutting systems like automated orbital welding, mechanised welding, robotic welding, and automated CNC cutting will be made available at this new facility. We are also committed to create more and more direct and indirect employment opportunities.
What sort of responses you are getting from the local industry?It’s very encouraging! We are very privileged to have clients like INOX, Sany, Hitech, Lanco Infra, Glatt, and Endress+Hauser Flowtec in our clientele. They have extended their supporting hand and are quite happy of our localisation. We have promised them of our assured product quality and reliable after-sales support.
What are the value additions that Huaheng can make? What’s your strategy in beating the competition? We will not repeat our mistake what we have done in China. Along with a positive attitude we are going to be above our competitors. We have something to offer which are unique and different from others. We have entire range of welding and cutting product, one stop solution to offer for the Indian industry. We have more and more focus on our standard product which we would like to promote through our dealers’ network.

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