Vedanta Aluminium sets high standards in the automotive industry and sustainability

By OEM Update Editorial April 24, 2024 6:14 pm IST

Vedanta Aluminium offers high-quality solutions such as primary foundry alloys, billets, ingots, rolled products, and wire rods, all with a customer-first focus and a dedication to sustainable practices.

Vedanta Aluminium, India’s largest aluminium manufacturer, hosted AutoEdge 2024, an automotive industry conference, in New Delhi. Aluminium, which is responsible for allowing numerous modes of contemporary transportation, has also established itself as an important raw element in car manufacture. The event offered expert-led talks on the sector’s future roadmap and the role of aluminium in its transformation, as well as opportunities to find new areas of collaboration. The event was attended by the industry’s top automakers and crucial component manufacturers.

Aluminium is a lightweight metal known for its high strength-to-weight ratio, good electrical conductivity, great corrosion resistance, and limitless recyclability. These qualities make it an obvious choice for many applications in the rapidly expanding automotive sector, which is predicted to account for roughly 15 percent of India’s GDP by FY31. An internal combustion (IC) engine car comprises around 180 kg of aluminium, but an electric vehicle includes approximately 260 kg of aluminium.

Vedanta Aluminium recognises aluminium’s ability to drive innovation in the automobile sector and provides many high-quality solutions targeted to the industry. Some of them include specific primary foundry alloys (PFAs) for the development of cylinder heads and alloy wheels, as well as billets for crash-resistant extrusions, which are perfect for applications that need high impact resistance. In addition, the firm supplies ingots, rolled products, and wire rods for a variety of automotive applications. They are manufactured with world-class technology sourced from the United States, Spain, and Italy, among others, and distributed to clients in over 60 countries for high-end applications, demonstrating their excellent manufacturing quality and demand.

Vedanta Aluminium has consistently focused on a ‘customer-first’ approach to product innovation. The company’s Customer Technical Services team works closely with customers to develop products as per their specifications. At the company’s upcoming Aluminium Park in Jharsuguda, Odisha, downstream companies can set up their units to access just-in-time molten metal drawn from Vedanta’s mega aluminium smelter nearby. Vedanta Aluminium has also recently launched Vedanta Metal Bazaar, the world’s largest e-superstore for over 750 primary aluminium products, with Artificial Intelligence (AI)-based features offering a simplified end-to-end buying experience for customers.

 John Slaven, CEO, Vedanta Aluminium, said, “We offer our customers in the automotive industry an unmatched combination of advantages: global expertise, cutting-edge technology, customized alloys, ease of doing business, a reliable supply chain and most importantly, an unyielding commitment to sustainable business practices. Backed by innovative product development, technological sophistication and localisation, they represent an opportunity for Indian automotive players to compete at the same level as global companies.”

Gaurav Vats, Senior General Lead – Corporate Materials, Uno Minda, added, “Vedanta Aluminium offered rich insights into how the automotive sector is poised to evolve, and the several ways aluminium could help us derive maximum value from this transformation. Collaborative efforts always result in improved solutions, and so we look forward to our fruitful partnership with Vedanta Aluminium for unlocking enhanced innovation and business growth.”

The company has been named the world’s most sustainable aluminium producer by S&P Global Corporate Sustainability Assessment 2023. Its operations, including the world’s largest smelter in Jharsuguda and India’s iconic BALCO in Korba, Chhattisgarh, are certified by the Aluminium Stewardship Initiative (ASI) and Environmental Product Declaration (EPD) International, ensuring high-quality aluminium products are sustainably produced.

Vedanta Aluminium, a leading Indian aluminium company, has achieved IATF 16949:2016 certification for its smelting operations and product range, meeting all BIS standards. The company also offers low-carbon, ‘green’ aluminium under its Restora range, which uses renewable energy and has a GHG emission intensity less than 4 tonnes of CO2 equivalent per tonne of aluminium. Restora Ultra, made from recovered aluminium, has an even lower carbon footprint, making it among the lowest in the world. These achievements demonstrate Vedanta Aluminium’s commitment to sustainable materials for the global automotive industry.

Vedanta Aluminium, part of Vedanta Limited, is India’s largest aluminium producer, producing over half of the country’s total production in FY24. The company focuses on value-added aluminium products for core industries and aims to promote aluminium as the ‘Metal of the Future’ for a greener future through its world-class smelters, alumina refinery, and power plants.